Slow Fashion: The New Fashion Revolution
Of the many things that we do every day, most of them are absolutely illogical. Shopping is one of those activities. We binge shop on the latest fashion trends from multinational brands which use poor quality goods and pay almost no taxes; wear them once or maybe twice; then, it's out of the wardrobe and you find yourself going on another shopping spree the next month or the one after that.
But hey, we bought them just because it was in trend and of course, cheap. But, was it really cheap? Can't seem to get your head around it? I'll answer that for you…Nope, it wasn't. Now, that's sheer waste of money.
Go the Slow Fashion way to save your buck. Slow Fashion is designing and buying good quality outfits that have a longer shelf life. It encourages zero waste and fair wages. Read on to find out why you should chose slow and sustainable fashion over fast and trendy fashion…
1) Eco-Fashion is the next big thing
Choosing Slow Fashion is choosing organic fibers. You'll be stunned to know that cotton, in which you feel most comfortable, is adulterated. Yes, peeps. 25% of the insecticides and pesticides used worldwide, are on all over your body when you wear that favorite stylish cotton outfit that you bought from the latest collection. This is why, slow and sustainable fashion, which is also recyclable, should be your go-to collection.
2) You can wear it all the year round
Yes, you heard right. Going for affordable long term clothing is going for a longer shelf life when compared to, short term cheap season collection. Fast fashion uses poor quality goods which wears out your outfit in no time. Slow fashion focuses on artisan high quality goods, which makes it last in your wardrobe for the longest period of time, until you choose to throw it away. Say bye to your tailor, you no longer own garments which tear easily.
3) Be different
Don't get fooled by those low price tags. Low prices usually mean repetitive fashion with probably, a small change here and there to make it look different. Slow Fashion offers you unique, handmade, creative, limited amount of outfits which are far more worth your penny than Fast Fashion ones. It's value is determined by people and projects coming together to offer you the best quality innovative goods. So, those Rs.3000/- you shell out for a regular but, long lasting blue shirt is an absolutely good investment.
4) Know the story behind your outfit
Having a bad day? Turn it around by investing in that slow fashion jacket sold online. You will be amazed by how you feel when you know who designed the jacket for you and the wonderful story behind the small scale business. You may also get a hand-written note by the makers to thank you for showing interest in their brand. Shopping from these small slow fashion brands will give you the joy of doing good for the world that you live in.
5) Go easy on your wallet
Although Slow Fashion goods are high priced, they guarantee along shelf-life which will prevent you from binge shopping all the year round. Because guess what, you always have something to wear. Yes, pals. Invest Rs.2500/- in a shirt which will last you a life time or spend Rs.1500/- on the latest trend which keeps changing every season and may also, wear out in a month's time due to poor quality which will eventually, make you buy 2 more next months, costing Rs.3000/- . So is Slow Fashion expensive? You decide.
Inspired by Slow Fashion? We recommend you to keep a watch on the collection of Mr. Bowerbird, a premium menswear brand that excels in Slow Fashion.